Bemelman Spuiterij: a local SEO case study in Noordwijkerhout
A specialist in Noordwijkerhout whose reputation had outgrown its web presence. Dutch local SEO for a trade where the buyers are other businesses and the search volume is small but decisive.
- Dutch local SEO
- Divi build
- B2B trade search
Where it started
What Bemelman Spuiterij needed
A trade business with forty-five years of reputation needed a web presence to match, so the small number of buyers actually searching for it could find it. B2B search volume in a niche trade is low, and every one of those searches is a real buyer.
What we did
Local SEO case study: how we went about it
A Divi build paired with Dutch local SEO aimed at the small, decisive search volume a specialist trade actually gets, from the businesses that buy.
Where it landed
What changed for Bemelman Spuiterij
Requests now arrive by form, phone and email.
In the data
Bemelman Spuiterij roughly tripled its search traffic in a year
5,320 clicks and 448,000 impressions over sixteen months. Daily clicks sat around five through 2025 and climbed to around fifteen from early 2026, in a niche where every search is a business buyer.
Google Search Console, bemelmanspuiterij.nl, June 2025 to October 2026.
