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Multilingual cities (Valencia, Brussels, Geneva, Houston) treated language by language.<\/p>\n<p>[\/et_pb_text][dipi_button_grid flex_direction=\u00a0\u00bbrow\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb40px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipi_button_grid_child button_id=\u00a0\u00bbcta_audit\u00a0\u00bb button_text=\u00a0\u00bbAudit my local presence\u00a0\u00bb button_link=\u00a0\u00bbhttps:\/\/mikebastin.com\/fr\/nous-contacter\/\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#212c91&Prime; button_bg_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb custom_padding=\u00a0\u00bb14px|34px|14px|34px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipi_button_grid_child][dipi_button_grid_child button_id=\u00a0\u00bbcta_consult\u00a0\u00bb button_text=\u00a0\u00bbSee the process\u00a0\u00bb button_link=\u00a0\u00bb#process\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_bg_color=\u00a0\u00bbrgba(255,255,255,0)\u00a0\u00bb button_border_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb custom_padding=\u00a0\u00bb14px|34px|14px|34px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipi_button_grid_child][\/dipi_button_grid][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_margin=\u00a0\u00bb-60px|||0px|false|false\u00a0\u00bb custom_padding=\u00a0\u00bb60px||60px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_4,1_4,1_4,1_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_padding=\u00a0\u00bb0px||0px||true|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; custom_padding=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset3&Prime; box_shadow_blur=\u00a0\u00bb14px\u00a0\u00bb box_shadow_color=\u00a0\u00bbrgba(33,44,145,0.06)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#212c91&Prime; text_font_size=\u00a0\u00bb36px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||4px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Map pack<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb13px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>top 3 Google Maps results capture the majority of local commercial intent clicks<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; custom_padding=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset3&Prime; box_shadow_blur=\u00a0\u00bb14px\u00a0\u00bb box_shadow_color=\u00a0\u00bbrgba(33,44,145,0.06)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#212c91&Prime; text_font_size=\u00a0\u00bb36px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||4px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>NAP<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb13px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Name, Address, Phone consistent across every public listing, directory and citation<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; custom_padding=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset3&Prime; box_shadow_blur=\u00a0\u00bb14px\u00a0\u00bb box_shadow_color=\u00a0\u00bbrgba(33,44,145,0.06)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#212c91&Prime; text_font_size=\u00a0\u00bb36px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||4px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Multi-lingual<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb13px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>cities like Valencia, Brussels, Geneva, Houston are local SEO contexts where multiple languages matter<\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; custom_padding=\u00a0\u00bb20px|20px|20px|20px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb box_shadow_style=\u00a0\u00bbpreset3&Prime; box_shadow_blur=\u00a0\u00bb14px\u00a0\u00bb box_shadow_color=\u00a0\u00bbrgba(33,44,145,0.06)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#212c91&Prime; text_font_size=\u00a0\u00bb36px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||4px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>GEO + Local<\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb13px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>AI engines now answer \u00ab\u00a0best X in [city]\u00a0\u00bb queries with citations to local results<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#f9faff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0c1028&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Three ways to lose local visibility<\/h2>\n<p>Recurring patterns on local businesses I audit:<\/p>\n<p>[\/et_pb_text][et_pb_blurb title=\u00a0\u00bbGoogle Business Profile half-done\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||fa||900&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb20px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||16px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb22px|24px|22px|24px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#ffffff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Profile exists but categories are wrong, services list incomplete, hours not updated, photos sparse, no posts in months, Q&#038;A unanswered. Google&rsquo;s algorithm rewards complete and active profiles. A half-finished profile gets buried below competitors with no better product, just better profile hygiene.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbInconsistent NAP across the web\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||fa||900&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb20px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||16px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb22px|24px|22px|24px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#ffffff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>The business name is slightly different on Yelp vs Yellow Pages vs the local Chamber of Commerce listing. Address has \u00ab\u00a0Street\u00a0\u00bb on one and \u00ab\u00a0St\u00a0\u00bb on another. Phone has different country codes across sources. Google sees these inconsistencies as confidence signals being eroded. Consolidating NAP everywhere is unglamorous but it directly affects ranking.<\/p>\n<p>[\/et_pb_blurb][et_pb_blurb title=\u00a0\u00bbNo neighbourhood-level content\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb||fa||900&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbleft\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb20px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb15px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||16px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb22px|24px|22px|24px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#ffffff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>A homepage saying \u00ab\u00a0serving Valencia\u00a0\u00bb is fine. A dedicated page for each neighbourhood you actually serve (Ruzafa, El Carmen, Benimaclet, Cabanyal) is much better. People search \u00ab\u00a0service + neighbourhood\u00a0\u00bb, not just \u00ab\u00a0service + city\u00a0\u00bb. Without neighbourhood-level content, you miss the long tail entirely.<\/p>\n<p>[\/et_pb_blurb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0c1028&Prime; text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb24px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Local SEO is mostly about discipline and consistency rather than tricks. Google Business Profile maintained, NAP consistent everywhere, schema in place, neighbourhood-level pages, reviews managed actively, citations cleaned up. Done properly, it compounds over months and quietly pushes you up the map pack.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; custom_padding_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb module_id=\u00a0\u00bbservices\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb custom_margin=\u00a0\u00bb||40px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>What I include in a local SEO engagement<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1200px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbGoogle Business Profile optimisation\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe0a4;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Categories, services, attributes, hours, photos, posts, Q&#038;A. Multi-language profile where the city is multilingual. Monthly updates and posts to keep the profile active.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbNAP consistency and citations\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe015;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Audit of existing citations, correction of inconsistencies, addition of high-value local directories (Yellow Pages local equivalent, Chamber of Commerce, sector associations).<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbLocalBusiness schema\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe07c;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>JSON-LD with NAP, opening hours, geo-coordinates, areaServed, priceRange, paymentAccepted. Specialised subtypes (LegalService, MedicalBusiness, RealEstateAgent, FreightForwarder) where relevant.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1200px\u00a0\u00bb custom_margin=\u00a0\u00bb20px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbNeighbourhood landing pages\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe060;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Dedicated pages per neighbourhood or district served. Real content per area (not duplicated boilerplate), local schema, internal linking from main service pages.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbReview management\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe0c9;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Process for requesting reviews from satisfied customers (post-service email, QR code at checkout). Active response strategy to all reviews. Negative review handling protocol.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbLocal AI visibility\u00a0\u00bb use_icon=\u00a0\u00bbon\u00a0\u00bb font_icon=\u00a0\u00bb&#xe0fc;||divi||400&Prime; icon_color=\u00a0\u00bb#212c91&Prime; icon_placement=\u00a0\u00bbtop\u00a0\u00bb use_icon_font_size=\u00a0\u00bbon\u00a0\u00bb icon_font_size=\u00a0\u00bb42px\u00a0\u00bb use_circle=\u00a0\u00bbon\u00a0\u00bb circle_color=\u00a0\u00bb#f9faff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#0c1028&Prime; header_font_size=\u00a0\u00bb18px\u00a0\u00bb header_text_align=\u00a0\u00bbcenter\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.65em\u00a0\u00bb body_text_align=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|22px|28px|22px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|12px|12px|12px|12px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>\u00ab\u00a0Best X in [city]\u00a0\u00bb queries on ChatGPT, Claude and Perplexity now drive a meaningful share of local discovery. Structured data, citations and reputation feed AI knowledge graphs.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; admin_label=\u00a0\u00bbProcess Timeline\u00a0\u00bb module_id=\u00a0\u00bbprocess\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#f9faff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb custom_margin=\u00a0\u00bb||30px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_line_height=\u00a0\u00bb1.6em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>My process in 5 steps, named deliverables<\/h2>\n<p>Audit, profile work, citations, content, ongoing maintenance.<\/p>\n<p>[\/et_pb_text][dipi_horizontal_timeline timeline_layout=\u00a0\u00bbcentered\u00a0\u00bb timeline_alignment=\u00a0\u00bbcenter\u00a0\u00bb timeline_circle_color=\u00a0\u00bb#212c91&Prime; timeline_progress_bar_color=\u00a0\u00bb#212c91&Prime; timeline_circle_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb timeline_title_color=\u00a0\u00bb#0c1028&Prime; timeline_content_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; timeline_title_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb timeline_title_font_size=\u00a0\u00bb18px\u00a0\u00bb timeline_content_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb timeline_content_font_size=\u00a0\u00bb14px\u00a0\u00bb timeline_content_line_height=\u00a0\u00bb1.65em\u00a0\u00bb custom_margin=\u00a0\u00bb40px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipi_horizontal_timeline_item title=\u00a0\u00bb1. Local audit (week 1)\u00a0\u00bb timeline_circle_text=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Deliverable:<\/strong> map pack ranking analysis for your top commercial queries, GBP completeness check, NAP audit across the top 20 citation sources, schema verification, review profile assessment, competitor benchmark on the 3 closest competitors.<\/p>\n<p>[\/dipi_horizontal_timeline_item][dipi_horizontal_timeline_item title=\u00a0\u00bb2. Profile and citation cleanup (weeks 2-4)\u00a0\u00bb timeline_circle_text=\u00a0\u00bb2&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Deliverable:<\/strong> GBP fully optimised (categories, services, attributes, hours, photos), NAP consistency restored across all relevant directories, new citations added on missing high-value sources, duplicate listings removed.<\/p>\n<p>[\/dipi_horizontal_timeline_item][dipi_horizontal_timeline_item title=\u00a0\u00bb3. Schema and on-site (weeks 4-6)\u00a0\u00bb timeline_circle_text=\u00a0\u00bb3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Deliverable:<\/strong> LocalBusiness schema deployed with correct subtype, internal linking restructured for local relevance, neighbourhood landing pages produced if scope includes them, Service schema per offering where relevant.<\/p>\n<p>[\/dipi_horizontal_timeline_item][dipi_horizontal_timeline_item title=\u00a0\u00bb4. Review engine (months 2 onwards)\u00a0\u00bb timeline_circle_text=\u00a0\u00bb4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Deliverable:<\/strong> review request workflow installed (email post-service, QR code, links on receipts), response template library, monitoring of new reviews across Google, Yelp, Trustpilot. Negative review playbook documented.<\/p>\n<p>[\/dipi_horizontal_timeline_item][dipi_horizontal_timeline_item title=\u00a0\u00bb5. Monthly maintenance and reporting\u00a0\u00bb timeline_circle_text=\u00a0\u00bb5&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Deliverable:<\/strong> monthly GBP posts, new photos, Q&#038;A maintenance, monitoring of map pack rankings, monthly report on local visibility, review volume and sentiment, conversion data (calls, direction requests, form submissions). Adjustment recommendations.<\/p>\n<p>[\/dipi_horizontal_timeline_item][\/dipi_horizontal_timeline][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb custom_margin=\u00a0\u00bb||40px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb16px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Local SEO case studies<\/h2>\n<p>Three engagements where local visibility was the central revenue driver.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=\u00a0\u00bb1_3,1_3,1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1200px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbBemelman Spuiterij (Bollenstreek, NL)\u00a0\u00bb use_icon=\u00a0\u00bboff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#212c91&Prime; header_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|26px|28px|26px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|14px|14px|14px|14px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#f9faff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Context:<\/strong> ISO 9001-certified paint shop in Hillegom serving the Bollenstreek region. Mixed B2C and B2B clientele, in-person service requiring local presence.<\/p>\n<p><strong>Build:<\/strong> GBP fully optimised with all services and attributes, NAP consistent across Dutch directories (Gouden Gids, Detailhandel.nl, Branchevereniging Carrosseriebedrijven), LocalBusiness schema on every page, dedicated landing pages per surrounding city (Hillegom, Lisse, Sassenheim, Noordwijkerhout), proactive review request process.<\/p>\n<p><strong>Outcome:<\/strong> map pack presence on \u00ab\u00a0autospuiterij + city\u00a0\u00bb queries across the Bollenstreek, qualified inquiries arriving daily through GBP messaging and the website form, organic ranking on long-tail neighbourhood queries.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbValenciaMove.com (ES)\u00a0\u00bb use_icon=\u00a0\u00bboff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#212c91&Prime; header_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|26px|28px|26px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|14px|14px|14px|14px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#f9faff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Context:<\/strong> expatriate content site covering Valencia. Local SEO matters for ranking on neighbourhood-specific queries about Valencia districts and surrounding municipalities.<\/p>\n<p><strong>Build:<\/strong> dedicated guide pages per Valencia neighbourhood (Ruzafa, El Carmen, Benimaclet, Cabanyal, Patacona) and surrounding cities (Paterna, Mislata, Burjassot), neighbourhood-level cost-of-living analysis, geo schema markup, GBP for the content brand.<\/p>\n<p><strong>Outcome:<\/strong> rankings on neighbourhood-specific queries about Valencia districts in both Spanish and English, AI citations for \u00ab\u00a0best neighbourhoods in Valencia\u00a0\u00bb type queries, recurring inbound from prospective movers exploring specific areas.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_3&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_blurb title=\u00a0\u00bbLaw firm in Valencia (ES)\u00a0\u00bb use_icon=\u00a0\u00bboff\u00a0\u00bb content_max_width=\u00a0\u00bb100%\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.5&Prime; header_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_text_color=\u00a0\u00bb#212c91&Prime; header_font_size=\u00a0\u00bb17px\u00a0\u00bb body_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb body_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb body_font_size=\u00a0\u00bb14px\u00a0\u00bb body_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_margin=\u00a0\u00bb0px||0px||false|false\u00a0\u00bb custom_padding=\u00a0\u00bb28px|26px|28px|26px|true|true\u00a0\u00bb border_radii=\u00a0\u00bbon|14px|14px|14px|14px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb background_color=\u00a0\u00bb#f9faff\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p><strong>Context:<\/strong> Valencia-based law firm specialised in business law and franchising. Local trust signals critical for legal sector. Multilingual local presence (Spanish, French, English).<\/p>\n<p><strong>Build:<\/strong> LegalService schema with ICAV (Valencia bar association) membership, GBP optimised in Spanish as primary plus translated profile descriptions for French and English versions, NAP consistency across legal directories, structured attorney bios with credentials.<\/p>\n<p><strong>Outcome:<\/strong> visibility on \u00ab\u00a0abogado mercantil Valencia\u00a0\u00bb and equivalent queries in French and English, recurring local leads requesting consultation for business law matters.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#f9faff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb custom_margin=\u00a0\u00bb||30px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>What is included, what is not<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0c1028&Prime; text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<style>.mb-incl{width:100%;border-collapse:collapse;background:#fff;border-radius:14px;overflow:hidden;box-shadow:0 4px 14px rgba(33,44,145,0.06)}.mb-incl thead{background:linear-gradient(135deg,#212c91 0%,#3949c4 100%)}.mb-incl th{padding:16px 18px;text-align:left;font-weight:700;font-size:14px;color:#fff !important}.mb-incl td{padding:14px 18px;font-size:14px;border-top:1px solid rgba(33,44,145,0.12);color:#0c1028;vertical-align:top}.mb-incl tr:nth-child(even) td{background:#f9faff}.mb-incl .yes{color:#1f8a4c;font-weight:700}.mb-incl .no{color:#a94343;font-weight:700}@media (max-width:768px){.mb-incl{box-shadow:none;border-radius:0;background:transparent}.mb-incl thead{display:none}.mb-incl,.mb-incl tbody,.mb-incl tr,.mb-incl td{display:block;width:auto}.mb-incl tr{border-top:1px solid rgba(33,44,145,0.12);padding:14px 16px;background:#fff;border-radius:8px;margin-bottom:8px;box-shadow:0 2px 6px rgba(33,44,145,0.04)}.mb-incl tr:nth-child(even){background:#f9faff}.mb-incl tr:nth-child(even) td{background:transparent}.mb-incl td{padding:4px 0 !important;border:0 !important;text-align:left !important;font-size:14px;width:auto !important}.mb-incl td:first-child{font-weight:600;color:#0c1028;margin-bottom:6px;font-size:14.5px}.mb-incl td:empty{display:none}.mb-incl td.yes,.mb-incl td.no{padding:6px 0 0 0 !important}.mb-incl td.yes::before{content:\"Included \";color:#1f8a4c}.mb-incl td.no::before{content:\"\";color:#a94343}}.mb-hero{padding-top:clamp(110px,15vw,180px) !important;padding-bottom:clamp(80px,16vw,180px) !important}.mb-hero h1{font-size:clamp(28px,5.2vw,56px) !important;line-height:1.15 !important;letter-spacing:-0.01em;margin-bottom:.4em}.mb-hero h1 + .et_pb_text_inner p,.mb-hero p{font-size:clamp(15px,1.8vw,19px) !important;line-height:1.55 !important}.mb-hero .et_pb_bottom_inside_divider{height:clamp(60px,10vw,150px) !important}@media (max-width:768px){.mb-hero{padding-top:115px !important;padding-bottom:65px !important}}@media (max-width:480px){.mb-hero{padding-top:105px !important;padding-bottom:60px !important}.mb-hero h1{font-size:30px !important;line-height:1.18 !important}.mb-hero p{font-size:15.5px !important}.mb-hero .et_pb_bottom_inside_divider{height:50px !important}}.dipi_button_grid_child a.et_pb_button,.dipi-button-grid-child a.et_pb_button{text-align:center !important;display:inline-flex !important;align-items:center !important;justify-content:center !important}.dipi_button_grid_child a.et_pb_button:after,.dipi-button-grid-child a.et_pb_button:after{margin-left:auto}@media (max-width:768px){.dipi_button_grid,.dipi-button-grid{flex-direction:column !important;align-items:stretch !important;gap:12px}.dipi_button_grid_child,.dipi-button-grid-child{width:100% !important;max-width:100%}.dipi_button_grid_child a.et_pb_button,.dipi-button-grid-child a.et_pb_button{width:100%;box-sizing:border-box;white-space:normal}}<\/style>\n<table class=\"mb-incl\">\n<thead>\n<tr>\n<th style=\"width:55%\">Service<\/th>\n<th style=\"width:22.5%;text-align:center\">Included<\/th>\n<th style=\"width:22.5%;text-align:center\">Not included<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td>Local SEO audit (map pack, GBP, NAP, schema, reviews)<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Google Business Profile full optimisation<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>NAP cleanup across top citation sources<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>LocalBusiness schema with correct subtype<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Neighbourhood landing pages (writing included for direct languages)<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Review request workflow and response strategy<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Monthly GBP maintenance (posts, photos, Q&#038;A)<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Monthly reporting on local visibility and conversions<\/td>\n<td style=\"text-align:center\" class=\"yes\">\u2713<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td>Paid Local Service Ads (LSA) campaigns<\/td>\n<td><\/td>\n<td style=\"text-align:center\" class=\"no\">\u2a2f covered by <a href=\"https:\/\/mikebastin.com\/services\/multilingual-sem\/\">multilingual SEM<\/a><\/td>\n<\/tr>\n<tr>\n<td>Complete multilingual site build<\/td>\n<td><\/td>\n<td style=\"text-align:center\" class=\"no\">\u2a2f covered by <a href=\"https:\/\/mikebastin.com\/services\/web-design\/\">web design<\/a><\/td>\n<\/tr>\n<tr>\n<td>Cross-country expansion strategy<\/td>\n<td><\/td>\n<td style=\"text-align:center\" class=\"no\">\u2a2f covered by <a href=\"https:\/\/mikebastin.com\/services\/global-seo-solutions\/\">international SEO<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#ffffff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row column_structure=\u00a0\u00bb1_2,1_2&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb1100px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb28px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.2em\u00a0\u00bb text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(12,16,40,0.75)\u00a0\u00bb text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Why this team for local SEO<\/h2>\n<p><strong>Michael Bastin:<\/strong> 25 years in SEO. Live experience of local visibility across multilingual cities: Valencia (Spanish-French-English expat market), the Bollenstreek (Dutch-only paint shop), Houston (English-Spanish freight forwarder), Santo Domingo (Spanish-English real estate).<\/p>\n<p>Multilingual local SEO is a distinct discipline: a city like Valencia or Brussels needs the GBP to surface in the right language depending on the searcher, the schema to declare multiple languages served, and the citations to span both Spanish and international directories.<\/p>\n<p>End-to-end execution: GBP, schema, content, citations, review management, ongoing maintenance. One interlocutor, one accountable consultant.<\/p>\n<p><a href=\"https:\/\/mikebastin.com\/about-us\/\" style=\"color:#212c91;font-weight:600\">More about the team \u2192<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0c1028&Prime; text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb custom_padding=\u00a0\u00bb28px|28px|28px|28px|true|true\u00a0\u00bb background_color=\u00a0\u00bb#f9faff\u00a0\u00bb border_radii=\u00a0\u00bbon|14px|14px|14px|14px\u00a0\u00bb border_width_all=\u00a0\u00bb1px\u00a0\u00bb border_color_all=\u00a0\u00bbrgba(33,44,145,0.12)\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h3 style=\"margin-top:0;color:#0c1028;font-size:20px;font-weight:700\">Single location, multi-location, or service area?<\/h3>\n<p>Local SEO strategy depends on physical footprint.<\/p>\n<p><strong>Single location:<\/strong> one GBP profile, one set of citations, neighbourhood landing pages for surrounding districts served. Default for SMBs.<\/p>\n<p><strong>Multi-location (chain or franchise):<\/strong> distinct GBP profile per location, parent-child page structure, location-specific schema. Care needed to avoid duplicate content across locations.<\/p>\n<p><strong>Service-area business (mobile services, freight, repair, consulting):<\/strong> service area declared in GBP, content covering cities served, no physical address displayed (with Google&rsquo;s permission) for home-based operators. Specific schema for service-area businesses.<\/p>\n<p>Reasoned recommendation given at scoping.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bb#f9faff\u00a0\u00bb custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb900px\u00a0\u00bb custom_margin=\u00a0\u00bb||30px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#0c1028&Prime; header_2_font_size=\u00a0\u00bb34px\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb28px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb24px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Frequently asked questions on local SEO<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0c1028&Prime; text_font_size=\u00a0\u00bb15px\u00a0\u00bb text_line_height=\u00a0\u00bb1.7em\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<style>.mb-faq2{margin:0}.mb-faq2 details{border-bottom:1px solid rgba(33,44,145,0.12);padding:16px 0}.mb-faq2 details:last-child{border-bottom:0}.mb-faq2 summary{font-weight:600;cursor:pointer;color:#0c1028;font-size:16px;list-style:none;display:flex;justify-content:space-between;align-items:center;font-family:Poppins,sans-serif}.mb-faq2 summary::-webkit-details-marker{display:none}.mb-faq2 summary::after{content:\"+\";font-size:24px;color:#212c91;font-weight:300;line-height:1;flex-shrink:0;margin-left:14px}.mb-faq2 details[open] summary::after{content:\"\u2212\"}.mb-faq2 details p{margin:12px 0 4px 0;color:rgba(12,16,40,0.7);line-height:1.65em;font-size:14.5px}.mb-faq2 details p a{color:#212c91;font-weight:600}<\/style>\n<div class=\"mb-faq2\">\n<details>\n<summary>How long before I see map pack improvement?<\/summary>\n<p>First movement: 4 to 8 weeks once GBP is fully optimised and NAP is consistent. Significant ranking improvement: 3 to 6 months as citations propagate and reviews accumulate. Highly competitive markets (restaurants in major cities, lawyers in capitals) can take 9-12 months to reach top 3.<\/p>\n<\/details>\n<details>\n<summary>How important are Google reviews vs other review sites?<\/summary>\n<p>Google reviews matter most for map pack ranking. Yelp matters more in the US than in Europe. Trustpilot is strong for ecommerce. Sector-specific sites (TripAdvisor for hospitality, Avvo for legal, Healthgrades for medical) carry weight in their vertical. Strategy is to prioritise Google then add the relevant sector sites.<\/p>\n<\/details>\n<details>\n<summary>Should I have a separate GBP per language for a multilingual market?<\/summary>\n<p>No. One GBP profile per physical location. The GBP can list multiple languages served and the descriptions can be translated through the GBP interface where supported. Multiple GBP profiles for the same location create duplicate listing issues that hurt ranking. The multilingual aspect is handled on the website side, not by duplicating GBPs.<\/p>\n<\/details>\n<details>\n<summary>What is NAP and why does consistency matter?<\/summary>\n<p>NAP stands for Name, Address, Phone \u2014 the three core data points Google cross-references across the web to validate a business is real and located where it claims. Inconsistencies (one citation says \u00ab\u00a0Avenida del Puerto 14\u00a0\u00bb, another says \u00ab\u00a0Av Puerto 14\u00a0\u00bb) erode Google&rsquo;s confidence and depress local ranking. Consolidating NAP is unglamorous work but it directly affects map pack position.<\/p>\n<\/details>\n<details>\n<summary>Do paid Local Service Ads matter for local SEO?<\/summary>\n<p>LSAs (Local Service Ads) are a paid product, not organic SEO, but they appear above the map pack on relevant queries. For service-area businesses (plumbers, electricians, locksmiths) and certain legal and healthcare verticals, LSAs are increasingly the dominant click path. Strategy can include both: LSAs for immediate visibility plus organic local SEO for compounding long-term presence.<\/p>\n<\/details>\n<details>\n<summary>How do you handle negative reviews?<\/summary>\n<p>Three-step playbook: (1) respond promptly and professionally \u2014 never argue, never reveal client information; (2) try to take the conversation offline with a phone number or email; (3) once resolved, ask the reviewer if they would update the review. Never request review removal through Google unless it violates policy (fake reviewer, profanity, off-topic). Public response shows future customers how the business handles complaints.<\/p>\n<\/details>\n<details>\n<summary>How much does a local SEO engagement cost?<\/summary>\n<p>Quoted. Depends on scope (single location vs multi-location), number of languages, level of content production for neighbourhood pages, and ongoing maintenance frequency. Free first call: 30 minutes to understand your context and give an honest range. No generic proposal sent without a conversation.<\/p>\n<\/details>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n<p>[et_pb_section fb_built=\u00a0\u00bb1&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; background_color=\u00a0\u00bbrgba(0,0,0,0)\u00a0\u00bb use_background_color_gradient=\u00a0\u00bbon\u00a0\u00bb background_color_gradient_direction=\u00a0\u00bb135deg\u00a0\u00bb background_color_gradient_stops=\u00a0\u00bb#212c91 0%|#3949c4 100%\u00a0\u00bb background_color_gradient_start=\u00a0\u00bb#212c91&Prime; background_color_gradient_end=\u00a0\u00bb#3949c4&Prime; custom_padding=\u00a0\u00bb80px||80px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.27.5&Prime; max_width=\u00a0\u00bb900px\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4&Prime; _builder_version=\u00a0\u00bb4.27.5&Prime; global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; header_2_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb header_2_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb header_2_font_size=\u00a0\u00bb32px\u00a0\u00bb header_2_line_height=\u00a0\u00bb1.25em\u00a0\u00bb header_2_text_align=\u00a0\u00bbcenter\u00a0\u00bb header_2_font_size_tablet=\u00a0\u00bb26px\u00a0\u00bb header_2_font_size_phone=\u00a0\u00bb22px\u00a0\u00bb header_2_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(255,255,255,0.92)\u00a0\u00bb text_font_size=\u00a0\u00bb17px\u00a0\u00bb text_line_height=\u00a0\u00bb1.6em\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb||30px||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<h2>Ready to own your local map pack?<\/h2>\n<p>I start by auditing your current local presence, ranking, NAP and GBP. Quantified diagnosis, actionable recommendations. Free first call, no commitment.<\/p>\n<p>[\/et_pb_text][dipi_button_grid flex_direction=\u00a0\u00bbrow\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; _module_preset=\u00a0\u00bbdefault\u00a0\u00bb custom_margin=\u00a0\u00bb||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][dipi_button_grid_child button_id=\u00a0\u00bbcta_audit_bottom\u00a0\u00bb button_text=\u00a0\u00bbAudit my local presence\u00a0\u00bb button_link=\u00a0\u00bbhttps:\/\/mikebastin.com\/fr\/nous-contacter\/\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#212c91&Prime; button_bg_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_font=\u00a0\u00bbPoppins|700|||||||\u00a0\u00bb custom_padding=\u00a0\u00bb14px|34px|14px|34px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipi_button_grid_child][dipi_button_grid_child button_id=\u00a0\u00bbcta_email\u00a0\u00bb button_text=\u00a0\u00bbhello@mikebastin.com\u00a0\u00bb button_link=\u00a0\u00bbmailto:hello@mikebastin.com\u00a0\u00bb _builder_version=\u00a0\u00bb4.27.0&Prime; custom_button=\u00a0\u00bbon\u00a0\u00bb button_text_size=\u00a0\u00bb18px\u00a0\u00bb button_text_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_bg_color=\u00a0\u00bbrgba(255,255,255,0)\u00a0\u00bb button_border_color=\u00a0\u00bb#ffffff\u00a0\u00bb button_border_radius=\u00a0\u00bb100px\u00a0\u00bb button_font=\u00a0\u00bbPoppins|600|||||||\u00a0\u00bb custom_padding=\u00a0\u00bb14px|34px|14px|34px|true|true\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb][\/dipi_button_grid_child][\/dipi_button_grid][et_pb_text _builder_version=\u00a0\u00bb4.27.5&Prime; text_font=\u00a0\u00bbPoppins|400|||||||\u00a0\u00bb text_text_color=\u00a0\u00bbrgba(255,255,255,0.7)\u00a0\u00bb text_font_size=\u00a0\u00bb14px\u00a0\u00bb text_orientation=\u00a0\u00bbcenter\u00a0\u00bb custom_margin=\u00a0\u00bb30px||||false|false\u00a0\u00bb global_colors_info=\u00a0\u00bb{}\u00a0\u00bb]<\/p>\n<p>Related services: <a href=\"https:\/\/mikebastin.com\/services\/multilingual-seo\/\" style=\"color:#fff;text-decoration:underline\">multilingual SEO<\/a> \u00b7 <a href=\"https:\/\/mikebastin.com\/services\/global-seo-solutions\/\" style=\"color:#fff;text-decoration:underline\">international SEO<\/a> \u00b7 <a href=\"https:\/\/mikebastin.com\/services\/multilingual-sem\/\" style=\"color:#fff;text-decoration:underline\">multilingual SEM<\/a> \u00b7 <a href=\"https:\/\/mikebastin.com\/services\/web-design\/\" style=\"color:#fff;text-decoration:underline\">web design<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Donnez un nouvel \u00e9lan \u00e0 votre activit\u00e9 en exploitant la puissance du SEO local. Faites rayonner votre entreprise pr\u00e8s de chez vous et attirez des clients pr\u00eats \u00e0 commander pr\u00e8s de chez vous. <\/p>\n","protected":false},"author":3,"featured_media":24846841,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[],"project_tag":[],"class_list":["post-24848439","project","type-project","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project\/24848439","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/comments?post=24848439"}],"version-history":[{"count":14,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project\/24848439\/revisions"}],"predecessor-version":[{"id":24857562,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project\/24848439\/revisions\/24857562"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/media\/24846841"}],"wp:attachment":[{"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/media?parent=24848439"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project_category?post=24848439"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/mikebastin.com\/fr\/wp-json\/wp\/v2\/project_tag?post=24848439"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}